Brother UK will serve as title sponsor to the Cycle Team OnForm development squad next season. The new team will be called Brother UK-Team OnForm.
![]() |
News: Brother UK to Sponsor Onform
Brother UK will serve as title sponsor to the Cycle Team OnForm development squad next season. The new team will be called Brother UK-Team OnForm.
The sponsorship will continue Brother UK’s highly successful partnership with team manager Simon Howes, whose Brother UK-Tifosi p/b OnForm elite women’s team swept all before them in 2019. This squad will race next season as CAMS-Tifosi.
“I’m delighted that we can continue to support Simon Howes’ success in developing the next generation of British cycling superstars, while also granting racing opportunities to riders with full-time jobs,” said Phil Jones MBE, Managing Director of Brother UK.
… continued after advert
“After enjoying a year of dominant performances from Brother UK-Tifosi p/b OnForm, we’re pleased to pass the baton to CAMS, and wish Simon, his elite riders and their new title sponsor every success in 2020. We have always been keen to help attract new sponsors to the sport, so when CAMS signalled their intention to take over the naming rights of the team with a significant financial benefit to the squad, it was a case of ‘job done’.
“Simon and I discussed the offer and my message was clear: land the new sponsor and we’ll step aside from the title property. Instead, we’ll focus our efforts on the development squad and other opportunities to grow the wider sport.”
The new Brother UK-Team OnForm squad will focus on developing talent of all ages and both genders. Howes’ insistence on professional standards for his amateur riders is not just limited to results, but is evident too in a commitment to scientific training and full race-day support, including team cars.
Writtle University College will remain as a supporting sponsor, allowing Brother UK-Team OnForm riders access to its world-class training and testing facilities, while an inspiring race programme is likely to feature appearances in the National Road Series and The Tour Series.
“Brother UK’s support was instrumental to the success of our elite women’s team this season, and I couldn’t be more pleased to have British cycle sport’s most trusted partner at our side again in 2020,” Howes said.
“Cycle Team OnForm already has an enviable track record in identifying and developing talents like Anna Henderson, the British U23 road and time-trial champion. With Brother UK’s support, I’m confident we can discover and support many more gifted athletes.”
The new team will continue to race in the distinctive harlequin colours of Cycle Team OnForm, with the Brother UK logo prominently displayed. While the design, like the race programme, is still being finalised, Howes concluded that the team could not be better placed for the coming campaign.
By supporting Team OnForm, Brother UK will maintain its commitment to British women’s road racing, following the announcement that the Brother UK-FusionRT team will not race next season. Terry Williamson’s outfit finished second overall in the 2019 HSBC National Road Series for women, and the new Brother UK-Team OnForm squad will seek to provide similar opposition to Howes’ elite squad.
Brother UK is one of the leading commercial partners in British cycle sport. It already sponsors two men’s teams, Vitus Pro Cycling Team, p/b Brother UK and Crimson Performance-Orientation Marketing, as well as funding the fleet of Neutral Service p/b Brother UK support vehicles and partnering VeloUK.
The final composition of Brother UK-Team OnForm’s four squads, and the race programme each will follow, will be confirmed in the coming weeks. Team manager Mark McVitty will continue to manage the female squads, while the male teams will be overseen by Howes.
Cycle Division’s Shop
Send your results as well as club, team & event news here
Other Results on VeloUK (including reports containing results)
- Features, Reports, Results
- Result: Beverley Town Centre Races
- Hill Climb Championships: Change of Course
- Crit Result: Portsmouth Evening Circuits 11
- Crit Result: RCR FatCreations Goodwood Summer Special
- UK Armed Forces Inter-services Road Race
- Report: TLI Cycling ‘Belgium Training Series
- BMCR RESULT: The Ron Day MK Bowl Circuit races (July 23rd)
- RR Result: Bath RC Junior National Series Road Race
- Crit Result: West Thames League 15
- Crit Result: SACA Salt Ayre Tuesday Series 15
- Crit Result: Bath CC Mid Summer Series 2
- Crit Result: Full Gas Summer Circuit Series #17
- TT Result: Ross-On-Wye & Dist CC 25m TT
- TT Result: Ross-On-Wye & Dist CC 10m TT
- TT Result: Kernow Racing Team 10m TT
- News: Men’s Tour of Britain Route (Stage 1 & 2)
- Youth Result: RL360 Isle of Man Youth League 14
- TT Result: Verulam Cycling Club 25m TT
- TT Result: Manchester & District Ladies CA 25m TT
- TT Result: Ferryhill Wheelers CC 25m TT
- Crit Result: Banbury Star Crit Series #2
- RR Result: Lakes Road Club Summer Road Race
- National Circuit Series: Colne
- TT Result: Kings Lynn CC 15m TT
- TT Result: ECCA 10 mile Time Trial
- TT Result: Chorley Cycling Club 10m TT
- TT Result: Houghton CC 25m TT
- TT Result: Bournemouth Jubilee Wheelers 10m TT
- TT Result: Farnham RC 10m TT
- Crit Result: King&Queen of the Bowl Series #13
- TT Result: Kernow Racing Team 10m TT
- Crit Result: Lichfield/Velospeed No Frills at Curborough #7
- TT Result: Swindon RC & Swindon Wh 50m TT
- Crit News: Spatzwear Friday Night Crit Series #6 | YBC
- GB News: Paracycling Squad for Paris 2024
- Crit Result: Thanks Crit it’s Friday 7
- Crit Result: Omega Portsmouth Circuits 6
- Result: BMCR National Road Bike TT Championship
- Crit Result: Ride Revolution Coaching Summer Crits #2
- Crit Result: Shutt Velo Rapide Hitters Crits Rd2
Other News on VeloUK
- Hill Climb Championships: Change of Course
- TT Result: Ross-On-Wye & Dist CC 25m TT
- News: Men’s Tour of Britain Route (Stage 1 & 2)
- GB News: Paracycling Squad for Paris 2024
- Ribble Redefines Road with launch of Allroad
- BMCR: National Road Bike Time Trial Championship
- SUNDAY: Bath Road Club Junior National Series Road Race
- TLI CYCLING FEATURE: SUPER4SERIES
- NATIONAL CIRCUIT SERIES UPDATE 2024
- News: Josh Tarling Extends Contract at Ineos
- Tour of Britain for Men 2024
- News: Connor Swift Extends Contract with Ineos
- Updated GB Olympic Team News
- Sunday: 2024 Youth Circuit Race Championships (Cyclopark)
- ROBBED BY THE HIGHWAYS AGENCY – National Highways
- Startlist: BMCR National Road Championships E/F/G/H
- OLYMPIC NEWS – Team GB Announces First Riders for Olympics
- News: Alex Richardson Retires
- New Releases from Shutt Velo Rapide
- STARTLIST: Men’s British Road Race Championships
- STARTLIST: 2024 Women’s British Road Race Championships
- Startlist: 2024 CAMS Yorkshire Classic Road Races
- Startlists: 2024 Circuit Race Championships
- Startlist: CAMS Ronde van Wymeswold
- Startlists & 2023 Results: National Time Trial Championships
- NEWS: Star Studded Line Up for National Road Champs
- Riders so far: London Dynamo Summer Road Races
- Women’s Tour of Britain Startlist (provisional)
- News: Lincoln winner hit by car
- Entries Wanted: Ilkley Cycles Races
- GB Team Named for Women’s Tour of Britain
- STARTLISTS: NW, Yorkshire & NE Regional RR Championships
- Startlists: East Midlands Road Race Championships
- News: Ribble Rebellion Race USA’s Armed Forces Cycling Classic
- TT Result: Legato Racing Team 10m TT
- Pre-Race Rider Quotes: Ford RideLondon Classique
- STARTLIST: Witham Wheelers Road Races
- Team News: Tour of Britain for Alba Development RT
- Startlist: Totnes Vire 2024
- Starters: NW Junior/U23 360cycling Two Day