News: OTE Sports sports nutrition products

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OTE Sports is delighted to announce that Raleigh UK will be its official distributor for cycling  nutrition products  in the UK for the next three years.

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The deal brings an additional premium brand to Raleigh UK’s growing portfolio of products for elite athletes. Launched at the start of 2013 by Peter Slater (founding director of SiS), ex-elite road cyclist Shaun Pearson and Retail and Brand expert Matt Harrison, OTE has brought a refreshing new mindset to the sports nutrition market and is dedicated to creating tasty and effective products to help boost performance.

The OTE range – which includes energy gels, caffeine gels, energy drinks, energy bars and recovery drinks – are all naturally flavoured, free from artificial sweeteners and colours, and have a unique pH neutral formula to aid digestion. The cutting-edge products have been widely praised by industry professionals including bikeradar.com, road.cc, 220 Triathlon and triradar.com and are fast becoming the nutrition of choice for many athletes.

Matt Harrison, co-founder and director of OTE Sports said: “We are delighted to appoint Raleigh as our cycling distributor in the UK. Raleigh have a great heritage, and when we heard their plans for 2014 with a stated objective of working with premium top end brands, we knew they were the right partner for us. There is a new era on the way for sports nutrition and with Raleigh’s help OTE will be at the forefront of that.”

Paul Cooke, product manager of Raleigh UK said: “OTE Sports philosophy is one of quality and innovation, and they have developed a range of great tasting, functional products that mark a new and exciting era in sports nutrition, that we are delighted to be involved with.”

For more information on OTE Sports and their products, visit www.otesports.co.uk

 

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